Category Archive For "Why Watch Me Think?"
The free video analytics software every Quallie should be using
SearchEditShare.video: “Probably the best video analysis tool in the world”. Recent research from Technavio points to a growing hunger for video analytics software, with the global video analytics market set to grow 33.73% each year until 2021*. Here at Watch Me Think we’re immersed in the world of video analysis, working day in, day out …
Watch Me Think. Freely Unlocking video analytics for the market research industry
Search, Edit and Share, intelligently… for FREE! Watch Me Think is opening up its video search, edit and share platform to anyone who works with video, offering up to 10GB of storage and use of its video analytics platform for free. SearchEditShare.video (SES) will unlock insight professional’s use of video, empowering qualitative researchers, planners, agencies …
In a trust vacuum, you’re lost.
BBDO is justifiably proud of its recent creative but seems a little muddled on the data/insight front. Cristal Rix wants insights to be data driven, and that’s all well and good. You can do all sorts of clever stuff with data – so much so that data is apparently nothing more than insight that got …
Why just imagine when you can also immerse?
The issue remains that, like it or not, lots of companies are simply producing ideas for people who are demographically the same as them – or worse: the same as their marketers or agencies.
What isn’t happening or what nearly happens is where insights and opportunities lie
Fantastic post from Siamack Salari, Co-founder and CEO at Mobicrew India: “If it’s true, it probably won’t be that amazing. If it’s amazing, it probably won’t be that true.”
Australia: Putting the consumer at the heart of a CoOL strategy
We asked and observed the actions and reactions of a panel of Australian consumers’ on the impacts the CoOL labelling would have on their purchasing patterns, and, crucially, whether it will make any real difference to them.
You’ve Changed
You’ve changed… you know what, so have we. So give us 2 minutes to explain… or watch? We brought to life, now we discover We were just English speaking, now we cover 42 other countries We used to just create film, now we curate it as well We were just ad-hoc, now we have syndicated …
A fresh way to decode your Category
A toe-dipping low-cost yet in-depth category checking service that can help you and your team to confirm, refute, reveal and create.
When market research and digital marketing content collided
Mead Johnson has taken us in a really interesting direction by getting us to create some digital marketing content for their Enfamil Brand.
Work your assets off
You can send us all those videos that have been clogging up everyone’s hard drives… Or your IT team don’t know what to do with 🙂 We’ll not only look after them for you, we’ll open them up and make them useable.