What We Create
Watch Me Think constantly produces a stream of self-commissioned research into consumer behaviours and preferences around the world.
We often get asked if we could share our findings, or to be precise, the videos more widely.
We can. And do. But only on a 1-to-1 request basis for private access, because we respect and hold dear the privacy of our respondents (our "Thinkers").
So if you do see anything below that is of interest, and you'd like to find out more about and see the videos in question, get in touch.
USA – October 2017 With the rise of online grocery and even failure of some brick and mortar stores we explore behaviors, delighters, and pain points of the online shopping experience. We dive deeper into implications and strategies for brands in an online marketplace. The rise of grocery delivery services Consumer trends across categories for …
Getting into the creative groove can be, well, thoroughly ungroovy. So here are some ways to coax back your mojo.
UK – September 2017 Originally presented at an FDIN conference, in this webinar we hear from the under 35’s about their snacking habits. The webinar focuses on: Preferences between grazing vs. 3 square meals Notions of brand loyalty and ‘coolness’ The perfect snacking product If you want to see the consumer videos and highlight films …
USA – June 2017 This webinar helped people understand the perceptions and drivers for those pursuing alternative protein sources, focusing on: Drivers of usage of alternative protein sources Current products being used in meat & meat alternative categories Thoughts and perceptions of innovated alternative protein sources If you want to see the consumer videos and …
That’s a wrap (or is it a wrapping?) for the 2017 Student Packaging Designer of the Year awards.
Content farms on ring roads and bypasses churn out heaps of junk for what, even recently, were reasonable media companies. So a legion of DIY pollsters bombard everyone – not just these poor millennials – with pointless, relentlessly devaluing and utterly ignorable polls.
UK – March 2017 At Insights 2017 Jenny Hearne (Watch Me Think) and Andy Hill (Samworth Brothers) illustrated how internal change can be brought about using a relatively straightforward consumer closeness programme, using authentic consumer footage. If you’d like to see the video of the whole presentation please email us.
Some manufacturers are treating the major trends that are disrupting their industry as the elephant in the room. How to spot the cracks and avoid the gaps.