The100: Flabby thinking, thinking on your feet and angry hipsters

Flabby strategic thinking “Too many objectives fall into one of two camps. Either they are analytical and devoid of imagination, driven by metrics that are easy to measure rather than necessarily the right things to measure. Or, on the other hand, they are highly evocative but meaningless. You hear them and leave the meeting in …

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Post Launch Consumer Appraisal: Pop Corners

The new shape of snacking Is it popcorn?  Is it a crisp? Is it a tortilla chip? No – it’s a Pop Corner! These new triangular shaped popped-corn snacks claim to be ‘the new shape of snacking’.  They are never fried. Contain no gluten, dairy or nuts. Are suitable for those on a vegetarian, vegan …

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