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Entries Published On February, 2019

The100: Efficiency bubbles, compounding gains and bowls of cereal

Pope / Catholic. Bear / woods. Advertising? In crisis? The ever magnificent Rory Sutherland explains this is partly due to the efficiency bubble. His topical tale to exemplify efficiency offsetting effectiveness is golden: A few years ago, the uncle of a friend of mine gave his (now former) wife a huge bunch of roses on …

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