Tag Archive For "Why Watch Me Think"
Tinkering, tailoring, soldering on
Ian McCarthy wrote an interesting piece back in February all about the Creative Consumer. It set me thinking (a lot) and now I’m ready to comment on it. Creative consumers are those ‘individuals, or communities of individuals, who adapt or modify a proprietary product offering. They tinker and experiment with almost any product, ranging from …
Little bets
Over at The Start up Daily they had a great piece on the way to discover where to focus your bigger efforts. Here at WMT we’ve always followed the mantra that if an idea is to fail, let’s make sure we fail fast and fail often. If we do that we’ll be in a solid …
Exciting times
We don’t write about us that much. We write about the company. But this time (because today we’re a little bit excited) we’re going to write about us. Today is a great day. Today we all are coming together in London for 3 days of intensive focused, face to face (for we are based in …
I don’t want people to see me on video…
So who are these people who are uploading videos? It’s a good question. We knew we wanted to create a place that was attractive to some core personality types. We wanted to create a place where users who liked status could achieve that (via the leaderboard). We wanted to create a place where users who …
Will they do it?
The question we’re asked is normally – are there people out there that actually care enough to do this? And our reply is always the same. Firstly, let’s address the ‘care’ part. We know people are passionate about the things they use, the services they use. They’re part of their everyday fabric. They are the …
What is ethnography?
The question is who cares? No, that’s unfair. We care. But what do these people (ethnographers) do, what makes them so special, they’ve even got a name that makes people think they’re ethical. Which isn’t right. Our friends over at Blogging Innovation ask ‘who is an ethnographer’ and the answer is simple. Everyone. Everyone observes …
These are the voids we’re looking for
Marvellous. If you’re one of these, then we want to speak to you. So keep this page bookmarked and make sure you come back in May. Things will be happening then that you’ll want to be a part of. Trust us.