The100 Newsletter
Get the latest insights knowledge in your inbox.
And pass off our horizon scanning as your own.
Sign up your soul here. Pets taken in part exchange.
✋ Warning: The100 newsletter is not for those of a fixed opinion. Or ostriches.
Here’s your latest kicked sandcastles:
Those 2 letters again… Unlike the metaverse (remember that?!) and NFTs, it feels like generative AI is here to…
Listen to the consumer, or… not? First up, a clip of Steve Jobs explaining how Apple made a list…
“No real reason for this email, except to say that The100 is pretty much the only regular email I get that I read and click into. Thank you for enriching my inbox!”
All of this …is ? Emmet O’Briain gives us a well-thought-out piece on the dehumanisation of research. It’s a…
Game, set, match At first, I thought it sounded ridiculous, but I’ve become more and more convinced after reading…
Learning from the master I’m old enough to remember the great BT It’s good to talk ads. But regardless…
Storytelling: The bad How many strategies fail not because they’re bad, but because they’re expressed in a way that…
Flabby strategic thinking “Too many objectives fall into one of two camps. Either they are analytical and devoid of…
I presented (at IIEX in Amsterdam) a few weeks ago on how our obsession with data is causing the…
Binning the blinkers Trusting your intuition is something we’re often told to do. It’s romantic even. The idea that…
Pope / Catholic. Bear / woods. Advertising? In crisis? The ever magnificent Rory Sutherland explains this is partly due…
Procter’s Gamble I was going to write something about the Gillette campaign. And then I read this. You know…