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Here’s your latest kicked sandcastles:
Much ado about consumer groups The learnings from our ‘You are not your consumer’ event last month continue –…
London calling – are you listening? More from the excellent event we had in May, this time featuring some…
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Product Gets Me Every Time A reminder from Mark Ritson to ensure that product isn’t the forgotten P of…
State of the (research) nation Rhea Fox, Paperchase’s chief digital officer, spoke a metric tonne of sense at the…
Colin Firth has an effect on me too, Mark In his latest serving of sense, Mark Ritson has written…
Strategy? Discuss. For us insight folk, the route to the mahogany table is via research that is strategic and…
Marriages taken in part-exchange The IKEA Effect is an interesting bias whereby we value things that require more effort…
Be brief, be better A study last year by BetterBriefs caused a core reactor meltdown after finding 80% of…
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No such thing as ‘strategic planning’ Roger Martin, Professor Emeritus at University of Toronto’s Rotman School of Management, shares…
“They don’t say what they think” For those of you that missed Nudgestock, it’s worth catching up on Paolo…
The 70s are for the newly 70’d When it comes to people, and our assumptions surrounding them, this caught…