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Here’s your latest kicked sandcastles:
You don’t need empathy Apologies for any coffee splattering such a heading may have caused. You see, Ian Murray…
The artificial intelligentsia Back in 1966, an MIT professor called Joseph Weizenbaum invented the first chatbot. Many of the…
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I presented (at IIEX in Amsterdam) a few weeks ago on how our obsession with data is causing the…
Binning the blinkers Trusting your intuition is something we’re often told to do. It’s romantic even. The idea that…
Pope / Catholic. Bear / woods. Advertising? In crisis? The ever magnificent Rory Sutherland explains this is partly due…
Procter’s Gamble I was going to write something about the Gillette campaign. And then I read this. You know…
We’re back (panic over). Popping bubbles Years past, we’ve talked quite a bit about empathy and understanding the consumer better….
Pensive chin stroking. Light chuckling. Exasperated eye rolling. We’ve hopefully had you doing all of the above whilst reading The100 this…
“Narcissism described as Strategy” Okay, stand back. This is powerful stuff and not for the faint hearted MRXer. It’s…
Just say “no” Gareth Kay writes brilliantly about Brand Rot. A 5 mins read. It’s worth it: “Brands that…
Doubt yourself At our October shindig in London – the Power of Finding your Truth in Marketing – Joe…