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Here’s your latest kicked sandcastles:
The Kolenda Code Nick Kolenda has picked up a controller, hammered in Up, Up, Down, Down, Left, Right, Left,…
Worshipping the wrong heroes Martin Weigel, CSO at AMV BDDO, says that strategy is in urgent need of reformation,…
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We’re back (panic over). Popping bubbles Years past, we’ve talked quite a bit about empathy and understanding the consumer better….
Pensive chin stroking. Light chuckling. Exasperated eye rolling. We’ve hopefully had you doing all of the above whilst reading The100 this…
“Narcissism described as Strategy” Okay, stand back. This is powerful stuff and not for the faint hearted MRXer. It’s…
Just say “no” Gareth Kay writes brilliantly about Brand Rot. A 5 mins read. It’s worth it: “Brands that…
Doubt yourself At our October shindig in London – the Power of Finding your Truth in Marketing – Joe…
The Master at Work For those of you lucky enough to be at our Power of Finding Your Truth…
Insights in an hour? “In 2011, it felt like there was more time to find a meaningful insight that…
Brand is an outcome, not an output Forget pyramids – your company is a lighthouse. Andy Whitlock presents a…
Thank your critics No-one likes it when their work is criticised – well, maybe not everyone. But usually it’s…