Glass half full, half empty, or laced with cyanide? ‘The world needs a dose of realism’ and I agree with Tim (and Hans) in this piece highlighting how the world is not as gloomy as people think. In fact, our next event Oct 11th in London will be on Attention Tuning – helping people find the truth …

Symbiotic Corporate Altruism? I liked this article about Spotify, not just because I’m an avid user, but also because of this: “We know that we’re only going to be successful as a company if the music industry is successful. That’s why we don’t think of ourselves as just the R&D department of Spotify – but …

“That’s my birthday too!” Ever met someone who has the same birthday as you? Thought it a bit of a coincidence? Well, if there are 23 people in a room there is  >50% chance of 2 people sharing the same birthday. Take this brilliant interactive birthday paradox for a spin yourself. Now if only there was …

Light : Glue : Web A fantastic explanation of how stories can be used in a number of different ways. As light: “to illuminate the past, present and future” As glue: “for building community through empathy and coherence” And as a web: “to reauthor the web of narratives we live in” Genuinely brilliant. Delivering the …

“Let’s look at what’s being done, and do something different” I can’t explain how much I love this: Dave Trott’s concern (30 years ago) that his team were just doing the same thing as everyone else. His advice back then, along with the quote in the sub-head, and which resonates even now:  “Question the brief more, …

Make yourself a cup of tea, and whilst sipping your brew, have a read of how the word ‘tea’ spread around the world and then push on with the rest of this week’s The100. Don’t look for great ideas Look for a great problem. Even better: find a problem that no-one else realized existed. It’s …

Insight teams are changing? True or not? Have a read. I’d be interested in what you think. Are you an introvert or an extrovert? Who are you hiring? Do you agree with what Tim (Fonterra) , Alla (KCC) and Jessica (Telefonica) have said? It’s a BIG topic, and a very interesting one. “Undifferentiated forgettable cultural landfill” …

(Drum roll…) The 10th most popular piece from 2017 was… 8 creative ways to share your research. We spend all that effort, then what… Tied at 8th How smartphones aren’t destroying kids, they’re destroying adults – apart from when they’re making extremely insightful videos for progressive research agencies, of course. Plus how the UK election …

In this edition of The100: your technological past, how zero is the best number, and Extreme Thomasing