Category Archive For "Why Watch Me Think?"
We’re at the Mercy of the Consumer Subconscious
They can’t post rationalise the irrational. They can’t identify the unidentifiable. They can’t know the subconscious.
Us in a 120 Second Nutshell
“We watch homemade tapes…. Wait, no, not those kind! Hey, come baccckkkk.”
5 reasons our research videos are different (and better!) than vox pop videos
We’re often called a vox pop video agency. However, every time we hear it, we die a little inside.
The future of video for MRX
One client said to us that they would dread the day their boss would come to them and ask: ‘You remember that video we did last year? When that woman said something about health? Can you find it? Just the bit where she mentions our brand… it’s for a presentation I have tomorrow.’
A Message to the Customer Experience Folks at Optus/Fetch TV
There’s no excuse these days. Watching the real experience and behaviour of consumers must be at the heart of any CX process. It can now be achieved with small sample sizes and at minimal cost.
[Video] The Customer Insight Technique to Incite
The word ‘impact’ hangs around a customer insight technique like a dark cloud. And rightly so. Insights need to incite.
The future of Market (re)Search?
We’re building something very special here at Watch Me Think…
Making ‘better, cheaper, faster’, a reality when working with video
Last month I had the pleasure of presenting at the AQR annual conference where I was able to show the attendees our searcheditshare.video platform. What follows below is an overview of this talk. We know client expectations are increasing. Faster turnarounds on projects. Better quality insights. All communicated more powerfully. All that, often with less budget. …
5 things you didn’t know you could do with our free video analysis software
We think these 5 things alone make SearchEditShare.video a strong contender for the best video analysis tool out there. Add in the fact that it’s free, and you’ve got your game changer.
The free video analytics software every Quallie should be using
SearchEditShare.video: “Probably the best video analysis tool in the world”. Recent research from Technavio points to a growing hunger for video analytics software, with the global video analytics market set to grow 33.73% each year until 2021*. Here at Watch Me Think we’re immersed in the world of video analysis, working day in, day out …